Saturday, October 12, 2013

Target for Philip Lim

It's been really exciting working two major events for Target, launching the new Philip Lim collection in NYC.

The very first event I worked was a Consumer Activation project. Basically a fun event for women to have their makeup and hair done to get familiar with the products, followed by a fun photoshoot. Pixi is the cosmetic line we used.
During this process women were being picked from the streets of New York to come and participate in this event. We made up about 400+ women that day (4 MUAs in total).





The second event worked was the Target Commercial shoot. Here are some backstage photos. I truly love my job and the talented people I come across.